Client Concept: Love Your Students

Your client concept is simply the way you view your clients. In this episode of Yoga Boss, I teach you why it is important to be aware of your client concept, and how to create a client concept from your highest self in order to serve their highest self.

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Jackie Murphy
Pricing Drama

Feel conflicted about your price? Don't know what to charge? Do you hate hearing "It's too expensive?" Pricing drama is common in a yoga business--but it doesn't have to be. I teach you where pricing drama comes from, and how to clear it up. For good. Less drama, more yoga.

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Jackie Murphy
The Divine Feminine CEO

In our current society there is a dichotomy between being the CEO role, and being an artist. This leaves us believing we can either do what we love, or we can make money. In this podcast we reimagine the CEO role to embody not only the traditional masculine energy, but the divine feminine energy as well.

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Jackie Murphy
4 Steps To 100K

Having a simple, doable process makes building a profitable business so much easier. When you aren't making the money you want to make, using this 4 step process will help you identify what is off, and how to get on track.

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Jackie Murphy
Content Batching

You have genius within you. Accessing your own genius on demand is a practice. The more skilled you become of going within, and creating content for your people, the easier it is to content batch. Content batching is creating content for weeks, and months ahead of time. It is the secret to building a business that you can take time away from, and scale effectively.

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Jackie Murphy
Effective Marketing

Marketing is two parts. Bringing new people into your world, i.e. meeting people. And nurturing the current people in your world. In order to see the results you want in your business, listen to this episode to make sure you are not under-marketing.

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Jackie Murphy
Indecision

One of the biggest predictors of success in business is how quickly you make decisions and implement. Most of us struggle with indecision before you've made a decision and indecision afterwards.

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Jackie Murphy
Write Better Copy

Copy is the words that sell in your business. When you start out, your copy will mostly come from sharing your experience of yoga. Overtime, you'll gain the capacity to write more effective copy that compels your audience into action.

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Jackie Murphy
All Or Nothing Thinking

Most of us struggle with all or nothing thinking--that our business is either working or it's not working. All or nothing thinking is our primitive brains way of avoid discomfort, because it limits cognitive dissonance. The problem is this type of thinking typically stops us from taking action in our business.

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Jackie Murphy
Why You Feel Salesy

Most yoga teachers doubt their ability, or desire to sell. However, in this episode I teach you how we are always selling and how to sell in your business in a way that feels good.

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Jackie Murphy
Investing In Your Business

In this episode I teach you the distinction between spending money and investing like a CEO to create a high return. Investing in your business can propel you forward to the revenue you want, if you do it strategically and with the right commitment.

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Jackie Murphy
Compelling Offers

Our work as CEO's is to make strong compelling offers that get our students to take action. You make so many offers in your business. Small offers like following your Instagram Page. Big offers like your paid offer.

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Jackie Murphy